Sunday, July 18, 2010

Instant Impact - Fast Track to Gorgeous

1. Instant Impact – Fast track to Gorgeous (c) 2010

Many of us unwittingly sabotage our appearance, adding on years and advertising our age and not even aware we are doing so! Certain things we wear are immediately associated with the older generations and they are very easily avoided - if you know what they are!

As you read this are you wearing?

  • Dark lipstick?
  • Eyeglasses attached to a chain?
  • Half glasses or bifocals?
  • Jeans or pants that come all the way up to your waist?
  • A bra that allows those girls to dangle down?
  • A mid-calf length gored denim skirt or any garment embellished with patchwork?
  • Fingers full of inherited rings?
  • Black trakkie daks with a white stripe up the side?

It really doesn’t take very much effort to look as good as you possibly can right now.

  • Sweep your hair back off your brow and expose your temples.
  • Tuck your hair behind your ears.
  • Push your sleeves up to three-quarter length.
  • Un-tuck your shirt or top.
  • Tighten your bra straps. How long is it since your breasts sat pert and pretty in their proper place half way between your shoulder and elbow? Many of us only ever adjust our bra straps once (when the bra is brand new) and then we forget to ever adjust the straps again. So, haul ‘em up and see how much more youthful you appear. If you don’t wear a bra the chances are that it’s time you did, no matter what size you are.
  • Stand up straight. Really straight! Shoulders back, tummy in, butt in, chest out.
  • Slick on some glossy pink lipstick. Fantastic!

And there is another point –
Call your hairdresser right now and book an appointment for a new hairstyle!

As we mature we need more maintenance than we did in our youth. Maintenance takes time and effort, it is on-going, always evolving, it is fun and fascinating because it’s about you and the results speak for themselves!
Essentially maintenance is the difference between the fifty year old woman who barely looks forty and the fifty year old woman who appears to be nudging sixty.
Some women become progressively more attractive with their years. You would've seen these women. They are the women we look at and think “she takes good care of herself”. And she probably does. She spends time on maintenance! There’s no reason on this earth why you cannot be one of those women! Just spend some maintenance time of yourself!

And, while we're at it, you should know that we are never, ever going to celebrate our wrinkles! For goodness sake they’re not a prize for making it to the age that we have! They’re a bi-product of our achievements and they fall into the same category as grey hair – we know that we’ve got ‘em, we know they’re there, but to maintain the illusion of youth we are going to manage them, we’re going to minimize and disguise them and then we’re going to ignore 'em. From now on wrinkles are irrelevant.

Looking the best we possibly can is not all about vanity or personal pride. It’s often a vital element to retaining employment. Our boomer generation is well educated, a large proportion of us have tertiary qualifications, hold senior management positions or successfully run our own companies.
But many of us are flying solo without support from partners or husbands and have to stay in the workforce as an employee simply to survive financially. When there is a pay check to preserve we may have to do all we can to look youthful.
University studies on people in the workforce concluded that regardless of their intellect, those who were young, slim and attractive were more likely to be offered jobs, more likely to keep them, and more likely to be candidates for promotion, than people who were not as young, slim or as attractive.
Those of us who’ve glanced around the workplace and realized our colleagues are all younger (and not by just a couple of years) will have experienced the alarm this realization can bring. We need to look young and modern, actually, we need to look fantastic to keep the dollars coming in and prevent our self esteem (and living standards) from taking a nosedive.
If everyone else rocks up to your workplace in jeans please don’t be the one sitting at the desk in a pleated skirt, pantyhose and sensible shoes. Don’t be the person wearing non-descript grey hair when your co-workers are sporting choppy layers and caramel highlights.

So, how do we go about looking youthful and current?
First and foremost, we need to defy gravity – visually, apparently and actually!
Essentially any earth-bound body parts add years on to our appearance. So, anything drooping downwards needs to make a U-turn and thrust back heavenwards!
Absolutely everything that can be hoisted up (breasts, butt, brows,) must be hoisted up.

Next, to look youthful and current we need to dress to encourage attention upwards. People have lazy eyes that find the most obvious highlight and then focus upon it. The easier we make it for people's eyes to travel smoothly up the body or the outside silhouette to the face while skipping over any wide issues, the more youthful we’ll appear. So, guide other people's lazy eyes by providing vertical lines for the eyes to follow and they’ll flick over broader horizontal distractions such as hips, waist, bust or shoulders.
Most people would like to appear tall and slim. Vertical influences give the body a longer and narrower appearance. The most powerful vertical line flows up the middle of the body.

How to look ten years younger and 20 kilos lighter - in moments:
The clothes we wear have an enormous impact on our apparent (visual) weight and height. Stand in front of a full length mirror and calculate how many vertical influences you have on right now. Add a few of the following suggestions to the outfit you are currently wearing and see how much longer and leaner you appear.

Each vertical influence that follows will visually deduct 2 kilos (to a maximum of 20 kilos) from your appearance:

  • Pointy toed shoes (subtract another kilo if they are nude coloured or tan!).
  • Stiletto heels.
  • Tights with seams running up the back of the legs.
  • Straight skirt.
  • Long straight pants without a cuff.
  • Pants with a hemline that skims the lower part of the heel of your shoe.
  • Long straight pants with a vertical crease ironed up the front.
  • Button through dress (shirtdress).
  • Skirt hemline finishing at the knee (legs are strong verticals).
  • Any vertical zips, slits, diagonal or vertical pocket openings (welt, flap or jet), stitching details or embellishments – 1 kilo for each.
  • High waisted pants without a waistband (but not jeans).
  • High waisted skirt without a waistband.
  • Knuckle length jacket.
  • Knuckle length top.
  • Front closing zip.
  • Long length necklace.
  • Bag carried over one shoulder with a long thin strap.
  • Tapered three quarter length sleeves.
  • ’V’ neckline.
  • Shirt or blouse buttons open to form a V neckline.
  • Uplifting bra.
  • Long thin scarf.
  • Soft flowing folds – take an extra kilo if they are part of a summery crushed fabric ankle-length peasant skirt without tiers, bands or any interfering horizontals.
  • Vertical pinstripes (as long as they are straight).
  • Drop earrings.
  • Eyeglass frames that sweep upwards.
  • Eyeglasses with decorative interest on the upper part of the frames.
  • Short, bouncy hair.
  • Arched eyebrows.
  • Colour blocked clothing running through the centre of the body, i.e. dark pants and top beneath a medium coloured jacket worn open.
  • Colour blocked clothing running up the outer body silhouette - dark pants and jacket over a medium coloured top.

Switch your clothes around a little, put on a pair of dark straight legged pants and a long dark top with ¾ length sleeves and see how much slimmer you look. Add dark shoes, dark knee-highs under the pants and a long necklace then marvel at the kilos and years you’ve subtracted from your appearance!


The five minute make-up
The last task towards creating an instant impact is to put on some make-up! Don’t worry if you don’t have all the cosmetics described here, just put on what you do have in your stash, and go lightly, especially if you haven’t worn full war paint since you were in your teens!
Once you’ve established a simple routine it’s easy to pull together a polished look in five minutes. Not a lot of time out of a day is it? So on with some slap and up with your spirit!

Step 1 Skin (30 seconds)
Foundation or tinted moisturizer. Here’s the thing: apply foundation or tinted moisturiser only where the skin tone needs to be evened out, or to cover blemishes, discoloration, or redness on either side of your nose.
Apply creamy concealer under the eyes, use the pads of your ring fingers to blend it in really well.
Apply a light dusting of face powder, again only where you think it’s needed – nose, chin and forehead are the major shiny culprits.

Step 2 Eye shadow (1 minute)
Brush light coloured powder eye shadow over the entire upper eyelids. Choose a matte shade with a neutral sounding name like vanilla, tawny, beige or sand. You’re not making a colour statement here, all you are doing is bringing luminescence to the eyes and disguising and neutralizing any redness on the lids.
A smudge of eye shadow in a medium to dark shade brushed onto the outer corner of the eye from the crease to the lashes will add a little drama.

Step 3 Eyeliner (1 minute)
The secret is in the technique. Work with a soft eyeliner pencil until you get the hang of it, and then switch to liquid eyeliner if you prefer.
Rest your elbows on a solid surface (table, vanity top, etc.) to keep your hands steady.
Use an eyeliner pencil with a soft point and make a line of tiny dots right next to each other as close to the upper lash line as you can draw them. You might find dots are easier to control than a continuous line when you are reacquainting yourself with eyeliner; and when the dots are drawn close together they create the same depth as a continuous line. Apply to the lower lids too, try using a soft colour that enhances your eye colour, instead of hard dark brown or black. Do not line the inner rims of your eyes (inside the lashes), it’s so 1980s! Use a cotton tip or a small brush to blend the eyeliner and soften the edges.

Step 4 Cheeks (30 seconds)
Apply sheer blush to the apples of your cheeks and blend the edges to meld into the foundation or tinted moisturiser applied in step 1.

Step 5 Eyelashes and eyebrows (1 minute)
Coat upper and the lower lashes with mascara, starting at the root of the eyelashes and brushing towards the tips.
Define and strengthen your eyebrows with eyebrow pencil or eyebrow gel applied in short feathery strokes.

Step 6 Lips (30 seconds)
Use lip liner pencil to outline your lips and here’s another little trick:
Apply the lip liner pencil only to fill in gaps, define the line or correct any natural wobbly edges.
Fill in the lips with glossy pink lipstick or shiny pink lip gloss. Or both!

Step 7 Hair (30 seconds)
Apply a dab of volumiser or mousse to your dry hair and massage it into the roots. Heat- style hair with a blow dryer, directing the warm air onto the roots and lifting the hair as you do so.
If you wear your hair curly, scrunch it into place, but don’t over-manipulate it.
For a straighter look, upend your head and apply heat from a blow dryer on the dry hair as you smooth, brush or finger-tip it into place. Alternatively use an electric straightener or flat iron.

Fabulous! Instant impact gorgeous!

Wednesday, July 14, 2010

Nineteen Days to Gorgeous (c) 2010
"It is never too late to be what you might have been." George Eliot

I'm going to say up front, right now, that ageing sucks! We women hit our summer years and everything seems to fall apart. We find ourselves confronting unwelcome issues such as the onslaught of grey hair, spider veins, age spots and bunions, plus we have to deal with the general southward migration of everything that once pointed north!
We notice other little things too; people in the service industries are somehow not quite as courteous as they used to be, we feel we are overlooked when the good promotions are handed out, and when we pass a mirror we fleetingly wonder when we became our mother!
Worst of all, many women reach menopause, hit a wall and simply give up. They feel they've become invisible, that life is pretty much over and they are no longer making a mark on society.

However, those of us in our summer years do have a choice. We can carry on as we are, wear beige and stay in the background. Yes, we can continue to live in our own little world where its nice and safe, where its familiar, where they know us!

Or we can reclaim our self esteem and step right out and shake things up.
We baby boomers know how to do this. Our generation truly changed the world. We've never had an issue with re-writing the rules to suit ourselves as we've moved through the decades, so why wouldn't we reinvent our later years?
We're not going to accept the proverbial golden handshake (although generous redundancy packages are welcome!) and shuffle off into senescence and the retirement world of sports clubs. Equally we are not going to knit, crochet, tat or write cranky letters to the editor of the local newspaper. No, no, no!
We are going to stride through our summer years with poise, purpose, grace, strength and vitality.
And we're going to look fabulous doing it!

Have you settled into a fashion and beauty rut? Do you buy the familiar brands you've
worn for years without bothering to update? Do you stick with the same hairstyle "because it's easy and it suits me" and whack on the same old shade of lipstick "because the others are lost in the depths of my purse and this will do!"?
Well, actually, no, it won't do! You've come to the time in your life when you need to push the envelope, to develop new attitudes and establish a new and youthful mindset.

Nineteen Days to Gorgeous provides you with a comprehensive plan of attack on ageing - without plastic surgery or cosmetic procedures. Not that I have anything against either; I've had my own experience of cosmetic surgery having successfully undergone a rhinoplasty procedure many years ago. Plastic surgery isn't always the answer in the quest to look youthful. It might stretch away the wrinkles but if you look as though you've had a face lift then it is obvious that you are old enough to have had one. The smart woman never advertises her age by her looks, her attitude, her deeds or by the cosmetic work she's had done!

At this stage in our lives most of us don't have surplus dollars to spend on prohibitively expensive pots of creams and potions, no matter how effective the manufacturers claim the contents to be. Brainwashing marketing implies the more we spend the better the results will be. This is simply not true. There's no need to fork out $400 for a tub of moisturiser even if one of the ingredients came from the Dead Sea and another two were scraped from the moon!

There is a bewildering choice of merchandise in the anti-ageing arsenal. How do we know which product will deliver the result we require? Which colour should we choose? What style is going to best suit us?
Looking great needn't cost a fortune, there are heaps of clever tricks and mountains of less expensive products to help stop the clock and cut costs at the same time. We can all be gorgeous, even those of us on the tightest of budgets.

I've been involved in the beauty industry since I left high school. In my early years I worked for a cosmetics and fragrance company. I've been a photographic and catwalk model, and now I'm involved with personal shopping, image, colour and style analysis.
When it comes to slathering on creams, slapping on make-up or sandwiching myself into garments there isn't much I haven't tried in the name of beauty!

So, I've done the leg work for you. I've investigated, researched, personally bought and tested hundreds if products, many of which you'll find in the "retail details and magic products" lists at the end of each section or chapter. To make the list each item had to do what it claimed it would do, it had to be simple to use, not come tricked up in excess packaging and most importantly to make the cut it had to be reasonably priced.
Some of the best products are found in the aisles of your local supermarket or variety store. I hope the lists will help you navigate the beauty maze to find what is right for you. Every beauty and style tip, and every piece of research and suggestion is shared from my own experience. I won't hold anything back, later I'll even include my Secret Magic Diet to kick start weight loss!
Nineteen Days to Gorgeous is about appearing youthful without feeling uncomfortable. As you progress you'll look and feel younger and slimmer.
And it's all about you! I've written this expressly for you, not for your friends or your family. It is designed to cut through the jargon of what's new and what's hot, the season's must-haves and all the confusion the fashion media presents us with.
Do bear in mind that most fashion publications target a readership aged from eighteen to thirty-five years, and much of the featured fashion is a bit silly and a lot inappropriate! What might look fantastic on Beyonce, Angelina or Sienna may not translate as well when you put on the exact same thing. Having said that, often all it takes to transform a look to age appropriateness is a lighter touch of colour or a tweak of a hemline.

Nineteen Days to Gorgeous is about rejuvenating your image, reinvigorating your outlook and finding the balance between looking youthful and looking too young.
It's about looking youthful and looking current - letting the world know you're aware what year it is!

In the coming weeks we'll cover all the aspects of gorgeousness from hair, skincare and make-up, personal style and colour confidence, accessories, lingerie and shopping, through some of the more confronting issues such as health and exercise, menopause magic, and secret women's business (how to help friends or family who have cancer), to other more trivial issues of interest to us such as how to look good in photographs, how to flat pack a holiday wardrobe capsule of 13 garments and dress for success! There are lots of lists and a few quizzes to come too.

I'm looking forward to sharing with you!
Kisses,
Dawn Short